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Downtown Revitalization Incentives Program


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Downtown revitalization is one of Council’s top priorities. The Municipality has developed the Downtown Revitalization Incentives Program to help property and business owners improve their premises, attract new customers and tenants, and make the choice to stay downtown.

What are incentives and how do they work?

Incentives encourage investment that might not otherwise happen. Incentives can be used to promote specific types of development and improvements in an area. In Fort McMurray’s downtown, incentives are being offered in the form of 50 per cent matching reimbursement grants with the aim of:

  • Retaining existing businesses and helping attract new types of business that will increase pedestrian presence on the streets.
  • Introducing new features and amenities that create interest and vibrancy, helping transform the downtown core into a place people want to spend time.
  • Improving the aesthetic qualities within the downtown.

The grants

The program will provide four grants for the purposes of making:

  • façade improvements
  • interior improvements
  • new and upgraded patios
  • beautification projects and murals

Where does the program apply?

The grants will be offered to eligible buildings and applicants located in the downtown. View the program area map.

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